Program Profile
The Public Relations and Publicity program aims to train experts who will ensure the best management of corporate image and effective communication skills in this context that creates positive impressions on the target audience of the institution in private and public institutions. Today, although public relations is seen in a strategically important position for companies, it stands out as the gateway of a company to the outside, the unit that provides ongoing communication between the public and other companies. In the current century, with the disappearance of geographical locations in commerce, Public Relations gains increasing importance and includes internet communication. With the wars between countries and companies being waged in minds and the rise of today's information technologies, the more effective use of communication channels increases the role of Public Relations staff.
Transition to Higher Degree Programs
If students who want to continue their education are successful in the Vertical Transfer Examination (DGS), they can get the right to continue their 4-year (undergraduate) education by making vertical transfer to the relevant undergraduate programs within the quota.